Job Description

Job Description

Job Description

At Visionary Homes, our mission is simple: to edify everyone within our circle of influence. That means we strive to uplift the lives of our team members, homebuyers, trade partners, and communities in every step of the homebuilding journey.

Behind every top company is a team of incredible people, and Visionary is no exception. We care deeply about creating a workplace where people feel supported, encouraged, and excited to bring their best selves to work each day. With our continued growth, we’re looking forward to welcoming new talent to the Visionary family.

If you’re ready to build a career with purpose—and work somewhere you truly love—this may be the place for you.

We are seeking a Digital Content Specialist to join our Marketing team. In this role, you will play a key part in helping us deliver exceptional homes and experiences.

This is an onsite position based at our Logan or Pleasant Grove office.

The Digital Content Specialist plays a key creative role in shaping the visual voice of our brand. This position is responsible for producing the digital and visual assets that support our marketing strategies across a growing portfolio of storefronts and campaigns. Success in this role requires strong creative energy, excellent design skills, and the ability to balance multiple projects with urgency and organization.

Collaboration is central to this position—you’ll work closely with the marketing team to bring ideas to life while maintaining consistent, high-quality design standards. We’re looking for someone who stays on top of industry trends and competitor activity to help our team continually elevate our design and signage presence in the market.

Social Media (Organic Only)

• Plan, create, and publish organic social media content across channels (Instagram, Facebook, LinkedIn).

• Write captions, design supporting graphics, and handle scheduling Sprout Social.

• Monitor engagement and community interactions, escalating issues as needed.

• Maintain a consistent brand voice, look, and feel across all social platforms.

• Track and report basic organic social metrics (engagement, reach, follower growth).

Email Marketing

• Design, build, and deploy marketing emails using HubSpot.

• Create email templates, graphics, and layouts that follow brand guidelines.

• Write concise and compelling email copy.

• Manage list selection, scheduling, and QA before sending.

• Report on email performance (opens, clicks, basic segmentation insights).

Graphic Design & Content Creation

• Develop visual assets for social posts, emails, website updates, and digital campaigns.

• Create supporting graphics for paid ads

• Create graphics for physical billboards, on-site signage, etc.

• Adapt creative for multiple formats and channels.

• Maintain and organize the brand asset library.

• Ensure all creatives adhere to brand guidelines and accessibility best practices.

General Support

• Assist with light website content updates when needed.

• Collaborate with internal stakeholders to gather information and translate it into digital content.

• Support ongoing brand initiatives, promotions, and special projects.

• Participate in weekly marketing meetings and contribute creative ideas.

Requirements

• 2–4 years of experience in digital marketing, content creation, or graphic design.

• Proficiency in graphic design tools (Canva, Adobe Creative Suite).

• Hands-on experience with organic social media management.

• Experience building and sending marketing emails (Hubspot)

• Strong writing skills for short-form, digital-first content.

• Basic understanding of digital analytics (social and email KPIs).

• Ability to balance multiple projects and deadlines in a fast-paced environment.

Preferences

• Basic video editing for social reels or short-form content.

• Experience with CMS platforms (e.g., WordPress, Contentful).

• Photography or videography skills.

• Familiarity with homebuilding or real estate marketing (bonus)

Physical Requirements

• Requires prolonged sitting while working at the computer

We believe great work starts with a great environment. Our employees enjoy an exceptional culture built on connection, growth, and a genuine love for what we do. Team members receive discounts on new homes, access to meaningful resources, and the support of leaders who genuinely care. It’s no wonder our employee retention is among the best in the industry.

Our Core Values

Family – We recognize and develop each team member’s unique strengths. We invest in training, resources, and opportunities to help you grow.

Craftsmanship – We deliver high-quality homes and communities by partnering with the best and continuously refining our processes.

Ownership – We encourage an ownership mindset, focusing on what you can control and improve to achieve the results you desire.

Integrity – We do what’s right, even when no one is watching. Honesty, accountability, and trust guide our actions.

Humility – We acknowledge our strengths and limitations, learn from mistakes, and value input from all team members.

• Professional development and career advancement

• Comprehensive benefits after 30 days

• A meaningful connection to our mission and purpose

• Opportunities to serve and give back to the community

• Training and education support

• Competitive pay

• 401(k) with company contribution

• Recruitment referral bonus

• Homebuyer referral bonus

• Community discounts

• Employee homebuilding discount

• Access to Jazz games, concerts, and events

• Company parties and team-building activities

• Fully stocked break room with free snacks and drinks

Equal Opportunity Employer

Visionary Homes is an equal-opportunity employer. All qualified applicants will be considered without regard to race, color, religion, sex, national origin, disability, veteran status, or any other protected characteristic. We provide reasonable accommodations for individuals with disabilities.

We value diversity and are committed to creating an inclusive environment for all employees. Military-experienced candidates are strongly encouraged to apply. At Visionary, we hire for talent, character, and drive—we invest in people who want to build a meaningful career.

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